Accra, Ghana — November 4 — Jiant People Limited is proud to announce the launch of its newest venture, Jiant People Music, a record label created for a new kind of artist — the business artist.
Founded by Isaac-Charisma Worlanyo Logo and Adam Harera, with Richlove Obiri-Yeboah Amoako leading operations as Executive Director, Jiant People Music is built on one simple belief: artists are more than their music — they are brands, entrepreneurs, and culture builders.
“We wanted to build a label that truly partners with artists — not just signs them,” said Isaac-Charisma Worlanyo Logo, Co-Founder of Jiant People Limited. “Our mission is to help artists take ownership of their sound, their story, and their business. This is about building longevity, not just hype.”
The label focuses on supporting business-minded artists — creatives who want to understand the mechanics behind their craft, from monetization and brand development to partnerships and ownership. Beyond music production, Jiant People Music aims to guide its artists through the business of the industry, helping them make strategic choices that lead to sustainable growth.
“The future of music belongs to artists who think like entrepreneurs,” added Richlove Obiri-Yeboah Amoako, Executive Director of Jiant People Music. “We’re here to equip them with the tools, resources, and network to make that future real.”
As a subsidiary of Jiant People Limited, the new label continues the company’s mission to connect creativity and business across Africa’s evolving creative economy — building systems that empower artists to thrive on their own terms.
“The future of African creativity lies in collaboration and innovation,” said Harera Adama, Co-Founder of Jiant People Music. “Our mission is to create a space where artists can thrive not just as talents, but as visionary brands shaping the culture and economy of tomorrow.”
ABOUT JIANT PEOPLE LIMITED
Jiant People Limited is a multidisciplinary company driving innovation across diverse sectors, including media, music, hospitality, fashion, real estate, agriculture, and healthcare. Rooted in creativity and entrepreneurship, the company builds forward-thinking ventures and platforms that bridge culture and commerce, empowering Africa’s next generation of business leaders and creators to thrive in the global marketplace.
FOR PARTNERSHIPS
Contact – +233 (0) 53 420 8082
Email – jiantpeoplemusic@gmail.com
